drivEd

DrivEd

Project

For an interview with Daimler AG’s Lab1886, I was tasked with pitching an idea for a new business venture about…anything.

I chose to investigate a topic close to my heart - the process of parents teaching their children to learn how to drive. The result: Rental VR technology that gives parents and children the confidence they need to hit the road.

As a result of my pitch, I was selected to intern with the Ideation team for the summer of 2018.

Duration

10 Days - Fall 2018

Key Skills

Design Thinking, Storytelling, User Research, Product Rendering